Partnerships for success driven by world-class association management.

Virtual is the first association management company to combine advanced technology, industry best practices and innovation to give small and mid-sized associations world-class business operations.

Virtual provides strategic counsel to your Board, manages back-office operations and does everything in between. We can make your association more successful – and do it faster than you can on your own. Learn about how we transform trade associations, standard-setting organizations, professional societies, consortia and forums, advocacy groups, online communities and more.

Association Management Blog

Every day, the Boston Globe sports section brings me a seemingly unending array of stats. I know how the New England Patriots perform on the road, in night games, in games after a loss, against certain opponents, you name it.   But many org [...]

That’s the question that often comes up on the heels of an association accomplishing what it set out to do.  It’s not a unique problem. The March of Dimes was formed to stamp out polio. The advent of the Salk vaccine happily forced them to [...]

There are two truisms that affect association finances. First, most associations are financed primarily by dues. And second, when a member organization needs to cut its budget, the first line item they often look at is “Dues, fees and subsc [...]

Real Clients. Real Results.

Challenge

CXPA’s founders knew that they were onto something. They had identified a space in need of an association and had ideas on how to make it all come together, but needed help turning their vision into a reality.

Solutions

Virtual conceptualized and helped launch the professional association, providing guidance on membership structure, core benefits, marketing and brand identity.

Results

CXPA has become the premier networking and education source for customer experience professionals, with 1,000 members in the first year and a number of successful programs.

How we helped other associations





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