Partnerships for success driven by world-class association management.

Virtual is the leading technology-focused association management company, combining advanced systems, industry best practices and innovation to give smaller and mid-sized associations world class business operations. We work with technology-industry trade associations, standard-setting organizations, industry alliances, professional societies, consortia and forums, providing the full gamut of operational services from strategic counsel to back office operations. We can help make your group more successful – and do it faster than you can on your own.

Association Management Blog

Sometimes you can find information for best practices for Boards and working groups in the most unusual of places. A recent article in a scientific journal entitled “Why too much evidence can be a bad [...]

As the calendar page turns, it starts to become conference season. The period from February to June is stacked with industry conferences of all kinds in the tech space. Starting with CES, but moving o [...]

Here is an innovative approach to launching an organization quickly-- the Joint Development Foundation (JDF). It's an organization that enables smaller standards and source code development colla [...]

Real Clients. Real Results.

Challenge

CXPA’s founders knew that they were onto something. They had identified a space in need of an association and had ideas on how to make it all come together, but needed help turning their vision into a reality.

Solutions

Virtual conceptualized and helped launch the professional association, providing guidance on membership structure, core benefits, marketing and brand identity.

Results

CXPA has become the premier networking and education source for customer experience professionals, with 1,000 members in the first year and a number of successful programs.

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