Partnerships for success driven by world-class association management.

Virtual is the leading technology-focused association management company, combining advanced systems, industry best practices and innovation to give smaller and mid-sized associations world class business operations. We work with technology-industry trade associations, standard-setting organizations, industry alliances, professional societies, consortia and forums, providing the full gamut of operational services from strategic counsel to back-office operations. We can help make your group more successful – and do it faster than you can on your own.

Association Management Blog

You’ve just spent months navigating the formalities of incorporating a new consortium and all the associated legalities and growing pains that will allow you to work with industry peers. Now it’s time [...]

Over the past 2 articles (read part 1 and part 2), we have examined what could potentially happen that could bring your business to a halt in the event of a natural or man-made disaster. We also looke [...]

Strategic planning and budgeting for associations is an essential part of management, and yet few experts can agree on what the term actually involves. Here’s a look at some of the common misconceptio [...]

Real Clients. Real Results.

Challenge

CXPA’s founders knew that they were onto something. They had identified a space in need of an association and had ideas on how to make it all come together, but needed help turning their vision into a reality.

Solutions

Virtual conceptualized and helped launch the professional association, providing guidance on membership structure, core benefits, marketing and brand identity.

Results

CXPA has become the premier networking and education source for customer experience professionals, with 1,000 members in the first year and a number of successful programs.

How we helped other associations

association marketing and social media

growing an association

free association advice

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Recognition